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Sales Development Representative, Private Sector

Location: Basingstoke, Chineham
Business Unit: Private Sector
Reporting Line: Benjamin Ogden
Package: Basic plus commission
Working Pattern: Hybrid, with office attendance on Tuesday, Wednesday and Thursday, and Monday and Friday worked from home or the office
Clearance: Not required

Join Centerprise at a key stage in our private sector growth and help create new opportunities across managed services, education IT, esports for education, and business continuity solutions.

This is a role for someone who enjoys opening doors, building conversations, and turning prospecting activity into qualified meetings that matter. You will play a direct part in shaping the pipeline, supporting growth, and helping our sales team focus on the right opportunities.

Role Summary

We are looking for a motivated Sales Development Representative to generate qualified new business pipeline across three strategic growth areas: mid-market private sector and system integration, education IT and esports for education, and business continuity and resilience services.

This is a dedicated pipeline generation role focused on identifying prospects, qualifying opportunities, and booking high-quality meetings for Account Managers and specialists. It is not a closing role. Its focus is on creating consistent, commercially relevant opportunities.

What you’ll do

Pipeline generation

  • Build new business pipeline through outbound calling, LinkedIn outreach, email sequences, and follow-up from events and campaigns
  • Identify decision makers across mid-market organisations and education establishments
  • Build and manage prospect lists aligned to target sectors and growth priorities

Qualification and handover

  • Qualify opportunities by understanding need, timing, commercial relevance, and stakeholder engagement
  • Confirm organisational fit before handing opportunities to the relevant Account Manager
  • Book qualified meetings that give the sales team a strong platform to progress

Campaign collaboration

  • Work closely with the Sales Manager and Marketing team to support outreach campaigns
  • Help shape sector-specific messaging for different audiences and solution areas
  • Use engagement insights to refine approach and improve results over time

Commercial focus

  • Recognise the difference between hardware-led opportunities and higher-value service-led engagements
  • Prioritise opportunities that support strategic growth across managed IT services, continuity, and education solutions
  • Contribute to a more predictable and commercially viable sales pipeline

Systems and discipline

  • Keep Dynamics CRM accurate and up to date with prospect and opportunity information
  • Maintain structured follow-up and clear activity tracking across your pipeline
  • Use tools such as LinkedIn Sales Navigator and automation platforms effectively

What success looks like

  • A consistent flow of qualified attended meetings for the sales team
  • Strong sales acceptance of the opportunities you hand over
  • Pipeline growth across all three strategic pillars
  • Clear, reliable CRM data that supports visibility and follow-up
  • A focused, disciplined prospecting approach that creates predictable new business opportunities

What you’ll bring

Core experience

  • Previous experience in B2B outbound sales, lead generation, telemarketing, recruitment, or appointment setting
  • Confidence in making high volumes of outbound calls and engaging senior decision makers
  • A track record of generating meetings and qualifying opportunities
  • Experience working with activity-based KPIs such as calls, conversations, and meetings booked

Technical capability

  • Good general awareness of IT solutions, managed services, or technology environments
  • The ability to learn and communicate high-level value across managed services and infrastructure, education IT, and business continuity solutions
  • Confidence using Microsoft 365, LinkedIn, CRM platforms, and sales automation tools
  • Strong CRM discipline and accurate data entry

Behaviours/approach

  • Confident, professional communication skills, both written and verbal
  • Strong questioning and listening skills to uncover customer needs
  • Resilience, self-motivation, and comfort working in a KPI driven environment
  • Good objection handling skills at the early-stage prospecting level
  • Strong organisation, prioritisation, and follow-through
  • A creative and proactive approach to generating new opportunities

Desirable

  • Experience selling or generating leads in the IT, managed services, education technology, or continuity markets
  • Familiarity with tools such as Dynamics CRM and LinkedIn Sales Navigator
  • An interest in modern lead generation tools, including AI-enabled prospecting and content tools

Why join Centerprise

Centerprise is a well-established UK technology provider with over 40 years of experience delivering infrastructure, cloud, managed services, and lifecycle solutions. It combines the strength of a national organisation with the agility of a growing business, supporting public and private sector customers across the UK.

For this role, you will also benefit from:

  • The chance to join an expanding private sector team with clear growth ambitions
  • Exposure to a broad and relevant portfolio spanning managed services, education IT, and resilience solutions
  • Structured onboarding, sales training, and access to modern prospecting and marketing tools
  • A clear progression pathway into Sales or Account Management

Benefits

Financial & lifestyle

  • Competitive salary of £35,000 to £40,000 plus commission
  • Pension, including the option to join the Salary Sacrifice or Exchange for Pension scheme
  • Death in Service cover at four times basic salary
  • Salary sacrifice charity donation scheme
  • Ci Christmas Savings Club
  • Ci Lottery
  • Free parking at out-of-town offices

Health & wellbeing

  • 2 personal wellbeing days
  • Private Medical Insurance available, partially subsidised by Centerprise
  • Corporate gym membership available, partially subsidised by Centerprise

Work-life balance

  • 25 days’ holiday, rising to 28 days after five plus years’ service
  • Hybrid working approach
  • Company supported CSR Volunteer Day
  • Holiday Purchase Scheme

Our culture

At Centerprise, people are trusted to take ownership, contribute ideas, and deliver with purpose. We value strong teamwork, clear communication, and a practical approach to getting results for customers. It is a business where you can learn from experienced professionals, build your career, and make a visible contribution as the company continues to grow.

Apply now

If you are confident in outbound sales, motivated by creating opportunities, and ready to help drive growth across a strong UK technology business, we’d like to hear from you.

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